customer loyalty – Milldpress

The One Thing Netflix, Zappos And Salesforce Do To Get Customers To Love Them

admin5543 months ago06 mins

AI analyzes what, when, and how you watch so Netflix can recommend the perfect show. getty Personalization used to be about recognizing a customer who’s done business with you before. Just recognizing them and using their name created the feeling of a personalized experience. Earlier this year, I wrote Personalization Is More Than Using A…

Finance

Don’t Just Talk About Customer “Centricity,” Live It—And Own It

admin5543 months ago010 mins

Leaders need to put customers at the center of their day-to-day decisions and work. getty We hear the following all the time: “We need our leaders to ‘obsess’ more about our customers and put customers at the center of their day-to-day decisions and work. What can we do to make that happen?” Most of the…